Rituals

Rituals-store celebrates grand opening event on 30th of May!

When travelling the world, Raymond Cloosterman
couldn’t help but notice how people all over the world
tended to live their lives at high speed and on automatic
pilot. Once home again, he decided to look for a way to
try and change that.

He was truly impressed by the ancient traditions he had
encountered, which in turn inspired him to start Rituals
Cosmetics, a brand anchored around the idea to change
everyday routines into more meaningful moments.

Together with a creative team of professionals from
around the world, including an anthropologist and
leading perfumers from Paris, he began his mission to
transform ordinary products into a unique experience,
pioneering the first brand to combine body and home
care.